Is your business social enough?

Sep 9, 2016

1 min read

repost Michael Shapiro's post from the hibu blog...

“Are you using social media?” I recently asked a friend and client. “You mean like the Facebook? My kids are on there all the time,” was the response I got back. Hopefully you’re a little more social savvy than my friend.

I hope you’re already using social media to grow your business… but I’ll bet you’re not using it as much as you could. Consider these facts:

Facebook is the world’s most visited website – on average, more than a BILLION people are on Facebook every day
71% of consumers are likely to purchase an item based on social media referrals
78% of people said that social media posts of companies influence their buying decisions
81% said recommendations and posts from family and friends directly impacted on their buying decisions

You need to put your business where your target audience is looking for you — and today, that’s on social media.